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Field of application

This data privacy policy explains the type, scope and purpose of the collection and use of personal data on this website (hereinafter referred to as “services”) by the responsible provider HEINE OPTOTECHNIK GmbH & Co. KG. The legal basis of data privacy is found in the German Federal Data Protection Act (BDSG) and the German Telemedia Act (TMG).

Access data / Server log files

The provider (respectively their web space provider) collects data each time the services are accessed (so-called server log files). Access data include the following: Name of the website visited, data, date and time of access, volume of data transmitted, notification of successful visit, web browser type and version, user’s operating system, referrer URL (page previously visited), IP address and enquiring provider. The provider only uses the log data for statistical evaluation for the operation, safety and optimisation of the services. Nevertheless, the provider reserves the right to subsequently verify the log files if there is concrete evidence to justify a suspicion of illegal use.

Processing personal data

Personal data are information that permits the identification of a person, that is, information that can be traced back to a person. This includes name, e-mail address and telephone number. Personal data also include data on preferences, hobbies, memberships or websites viewed by someone. The provider only collects, uses and transfers personal data if allowed by law or if the user agrees to the data collection.

Contacting us

When the provider is contacted (e.g. through the contact form or by e-mail), the user's information is stored for the purpose of processing the query and in case of follow-up questions and may be forwarded to service partners for further processing, if necessary.

Premium customer registration

If for the registration as „HEINE Premium Customer“ my stated adress is within the USA, Canada or Australia respectively New Zealand, I agree that HEINE Optotechnik GmbH & Co. KG, Germany, transfers my data to the HEINE subsidiaries in the USA, Canada or Australia (responsible for New Zealand) (USA: HEINE USA Ltd., 10 Innovation Way, 3820 Dover, NH; Kanada: HEINE Instruments Canada Ltd., 55 King St. West, Kitchener, Ontario, Canada, N2G-4G9; Australien: HEINE Australia, Unit 9/ 98 Old Pittwater Road Brookvale, 2100 NSW).

The support as „HEINE Premium Customer“ and / or „Product updates & news“ may be carried out from the subsidiary in charge of my home country. In doing so I am aware that in my home country different data protection regulations might apply.


We use the newsletter to keep you informed about us and our special offers. If you would like to receive the newsletter, we will need a valid e-mail address and other information that we can verify to prove that you are the owner of the e-mail address provided or that the owner agrees to receive the newsletter. Further data are not collected. These data are only used for sending the newsletter and will not be transferred to third parties. When you subscribe to the newsletter, we store your IP address and the date of the subscription.

This data retention only serves as evidence in case a third party misuses an e-mail address and subscribes to the newsletter without the knowledge of the entitled person. You can cancel your agreement to the retention of data, e-mail address and their use for sending the newsletter, at any time. You can cancel by using the link in the newsletter itself, in your profile or by contacting us using the contact options listed above.

Integration of services and content from third parties

Third party content, such as YouTube videos, maps from Google Maps, RSS feeds or graphics from other websites, may be integrated in these online services. This always requires the provider of these contents (hereinafter referred to as "third party provider") to detect the user's IP address. Without the IP address, they cannot send the content to the user's browser.

The IP address is therefore required to display this content. We make every effort to only use content provided by suppliers who only use the IP address to deliver the content. Nevertheless, we cannot prevent the third party provider from storing the IP address for statistical purposes, for instance. We provide users with information on this to the best of our knowledge.


Cookies are small data that allow specific device-related information to be stored on the user's access device (PC, Smartphone etc.). On the one hand, they are used to make websites more user-friendly and therefore help users (e.g. saving login data). On the other hand, they help collect statistical data on the use of the web page and can be analysed to improve the services.

Users can manage the use of cookies. Most browsers provide an option to restrict or completely prevent cookies from being stored. However, it should be noted that the absence of cookies restricts usage and convenience in particular. You can manage many online advert cookies from companies on the American site or the EU site

Google Analytics

These services use Google Analytics, a web analysis service by Google Inc. ("Google"). Google Analytics uses so-called "cookies", text data that are stored on the user's computer and enable an analysis of the use of the website. The information obtained by this cookie on the use of the website by the user is usually transferred and stored on one of Google's servers in the USA. If IP anonymisation is activated on this website, the user's IP address will first be abbreviated by Google within member States of the European Union or in other States party to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transferred to one of Google's servers in the USA and abbreviated there.

IP anonymisation is activated on this website. Under the authority of the provider of this website, Google will use this information to ask users to evaluate the use of the website in order to produce a report for the website provider on website activities and to provide further services linked to the website use and internet use. The IP address provided by your browser to Google Analytics is not collated with other Google data. Users can disable cookies by using the relevant settings in their browser software. However, these services inform users that, in this case, they will not be able to use all the functions of this website to their full extent.

Furthermore, users can prevent Google from logging the data produced by the cookie and those relating to their use of the website (including your IP address) and from processing these data by downloading the browser plug-in available from the following link: As an alternative to the browser add-on or in browsers on mobile devices, you can click on this link to prevent Google Analytics from logging further data from this website in future. This will install an opt-out cookie on your device. If you delete your cookies, you will need to click on this link again.


These services use Piwik, an open-source software for the statistical evaluation of user access. Piwik uses so-called “cookies“, text data that are stored on the user’s computer to enable an analysis of the use of the website by the user. The information obtained by this cookie on the use of the website is stored on the server of the provider in Germany. The IP address is transformed into anonymous form directly after processing and before saving. Users can disable cookies by using the relevant settings in their browser software. However, these services inform users that, in this case, they will not be able to use all the functions of this website to their full extent.

Cancellation, changes, corrections and updates

Users are entitled to find out what personal data relating to them has been stored and may apply for this information at no charge. In addition, users are entitled to correct incorrect data, to block or delete their personal data, provided that there is no legal obligation to retain the data.